Harnessing the transformative power of technology

We are thrilled to announce a strategic partnership between Raabta and Optera Digital’s Abbas Saleem Khan. 

This collaboration seeks to harness the transformative power of technology, intertwining it with Raabta's mission of fostering cultural competence, equity and inclusivity in education.

Abbas’s passion is at the forefront of digital metamorphosis, specializing in a diverse range of avenues from holographics, artificial intelligence and augmented reality to gamification and metaverse products. 

As CEO of Optera, he has led his company to do groundbreaking work that has received global acclaim, such as the PASHA award for "Holo-Ads: NFT based Metaverse advertising system" and the prestigious Nelson Mandela-Graca Machael Award for the innovation behind the Jinnah Hologram - a beacon of peace and tolerance in regions marred by conflict. Optera's gamification platform, C-Factor, has already impacted over 32,000 students and facilitated the employment of 500 management trainees in leading organizations.

Leveraging Abbas’s expertise in creating transformative digital experiences, our partnership aims to bring to life an innovative AI powered EdTech solution enabling students to immerse in diverse cultural interactions. 

Abbas’s prior experience in crafting solutions for global organizations like UNDP and the World Bank, specifically in areas such as civic re-imagination, and gender bias, aligns seamlessly with Raabta's vision of a holistic educational landscape.

By intertwining Abbas’s skillset and Raabta's educational objectives, we strive to offer educators and students a platform that' is educational, interactive, engaging, and state-of-the-art.